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September 14, 2017
A First Look at the HubSpot 2015 Inbound Report
Each year HubSpot surveys thousands of the world’s foremost marketers and salespeople about their priorities, challenges, and favored tactics, and publishes the results in an…
July 24, 2017
Social Media in Inbound Marketing: Laying the Groundwork
Part one of a two-part interview by Ethos Marketing’s public relations associate and writer Betta Sothart with content marketing specialist Hannah Richards. In the last…
July 24, 2017
Social Media Marketing: Building a Strategy
To be effective in social media marketing you have to do much more than simply create profiles and start posting to them. Every tweet, post, reply,…
July 24, 2017
6 Reasons Why You Need a Business Blog
If you’d like to be found and seen more often in the digital world, then it’s time to consider a business blog. Just like social…
July 24, 2017
8 Tips for Creating High Quality Content on Facebook
Facebook’s News Feed is competitive and getting more so each day. With the advent of smartphones, the ease in which content could be shared increased…
July 24, 2017
5 Top Millennial Digital Marketing Tactics
The year 2015 will be remembered as the year the “Millennials” (aged 18-34 in 2015) overtook the Baby Boomers to become the largest living generation.…
July 24, 2017
Social Media Marketing: Google+ Latest Revision
By virtue of last week’s major overhaul, Google+ is focusing on the features that have had the most success and engagement in the recent past.…
July 24, 2017
Social Media Marketing: Google+ Best Practices
Note: This is another post in our series on social media for business marketing. We’ve been hearing a lot of not so great news about…
July 24, 2017
Social Media Marketing: LinkedIn Best Practices
Note: This is another in a series on social media for business marketing. Updated: January 2020 With more than 660+ million users, there is no…
July 24, 2017
Social Media Marketing: Facebook for Business Best Practices
NOTE: This is another in a series on social media for business marketing. If you’re among one of the billions of people who use Facebook…