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September 28, 2022
Enrollment Marketing Best Practices for Landing Pages
In our digitally connected age, the power of creating a web presence has been majorly amplified. For any higher education institution, bringing your school to…
December 8, 2021
E|V Blog Series: A Day in the Life of Jen, Web Development Account & Project Manager
Before this whirlwind of a year comes to an end, we have one more team member from Ethos|VONT that deserves a proper introduction. If you…
September 30, 2021
Google’s Core Web Vitals: What They Are, Why They’re Important, and How You Can Use Them to Get Ahead of the Competition
If you’re a business owner with a web presence, you know how stressful it is to increase and maintain your ranking on Google, and how…
February 5, 2021
An Ecommerce Usability Case Study: Checksforless.com
Checks For Less (CFL) is a family-owned Maine business that has grown into one of the country’s largest printers of custom business checks. Like a…
March 5, 2020
How to Avoid the 6 Common Website Redesign Mistakes Companies Make
So, you’re thinking about redesigning your company website – great! Websites can be one of the most powerful marketing tools for an organization. Crafting an…
December 6, 2017
4 Characteristics of Great Web Writing
Recently one of our clients asked us if we had any tips on how to write for the web. We do and thought we’d share…
September 14, 2017
How to Use Flagship Content to Create Better Content Experience
Have you noticed your organic page rankings dropping over time? If so, it’s not surprising. Changes to Google algorithms have made it harder to rank,…
September 14, 2017
[Infographic] Why Digital Video Should be in Your Future
Digital marketing is constantly changing and evolving. So, you may ask yourself, what is the next big thing and why should I think about using…
September 14, 2017
Here’s Why Digital Video Should Be in Your Future
Digital Marketing is always changing – and the next sea change coming your way centers around the role video plays in the digital world. In…
September 14, 2017
How to Write Effective META Descriptions
Sadly, it’s easy to let Meta description content slide. After all, Meta descriptions aren’t displayed in the pages the user sees, nor are they as…