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December 23, 2022
Digital Marketing Trends in Higher Education for 2023
January 2023 is here. The decorations have been put away. The temperatures are low (at least here in Maine). Resolutions have been made, and hopefully…
October 5, 2022
How to Write SEO Content for Prospective Students
Oftentimes as higher ed marketers, we focus on creating the content that we want our prospective students to read, instead of asking ourselves, what do…
August 24, 2022
Higher Ed Marketing with TikTok and Snapchat
Higher education marketing with TikTok and Snapchat is a great way for institutions to reach Gen Z and Millennials. Visit VONT to find out how.
July 20, 2022
6 Tips for Writing the Best Email Subject Lines for Higher Education
You did it—you crafted the world’s most informative, useful, and amazing email, and you can’t wait to get it in front of your university community.…
January 28, 2022
Our Thoughts on Digital Marketing for Higher Education in 2022
2022 is officially here! It’s safe to say that the past year has brought truly significant changes in the way we work and live, and…
August 26, 2021
Mastering the Higher Education Enrollment Funnel (Part 3): Yield Nurturing
There’s absolutely no doubt that every stage of the enrollment marketing funnel is important, and you’ve got to be strategic about how you address each…