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July 24, 2017
The Importance of Mobile Friendly Websites
On April 21, 2015 Google once again rocked search engine optimization (SEO) marketing world with a new algorithm change. Google called it a “mobile friendly update,”…
July 24, 2017
Shining a Light on Dark Search Results
Many of our clients have seen an increase in direct traffic results over the past few months. Typically, direct traffic is generated by Internet users…
July 24, 2017
Digital Marketing for a Tourism DMO: The Test and the Tweak
The key to effective digital campaigns is found in the continual testing and tweaking of each segment of each campaign. Read on to see how…
July 24, 2017
SEO Best Practices: How to Write Effective Title Tags
Note: This post begins a series explaining how you can improve the on-page SEO quality for your website. If you’d like to improve your on-page…
July 24, 2017
Social Media Marketing: LinkedIn Best Practices
Note: This is another in a series on social media for business marketing. Updated: January 2020 With more than 660+ million users, there is no…
July 24, 2017
The Role of Social Media in Inbound Marketing: Strategy and Tactics
Part two of a two-part interview with content marketing specialist Hannah Richards In Part One, Social Media in Inbound Marketing: Laying the Groundwork, Hannah laid…
July 24, 2017
Social Media Marketing: Facebook for Business Best Practices
NOTE: This is another in a series on social media for business marketing. If you’re among one of the billions of people who use Facebook…
July 24, 2017
The Importance of SEO before Launching a New Website
If ever there was an example of the necessity for optimizing your website before it launches, it fell on VONT’s lap in the fall of…
July 24, 2017
5 Tips For Success With Google Product Listing Ads (PLA’s)
Advertisers area taking advantage of (and realizing revenue from) Product Listing Ads at an astounding clip. VONT clients are no exception. We launched PLA’s with…
July 24, 2017
Current Trends in Facebook Advertising
Facebook has some of the richest targeting tools in the digital world. As more and more brands use them, certain trends become apparent…and once apparent,…